Hi, I'm Ariel.

Despite being a writer, I hate writing these things. I can not summarize my personality, interests, and experiences in a polished paragraph. I am a human with too many passions and trying to learn how to find beauty in imperfection. However...

Community, audience engagement, and storytelling are what interest me professionally. I'm a proud fangirl who sees the value in understanding an audience's needs and how to incorporate trends into social campaigns. I love the meticulous process of writing social copy and debating what type of emoji to add.

Click here to see more of my work.


tl;dr: girl who spent teen years on social media and being Wattpad famous likes branding and marketing. pls hire her.

Here's my resume.

Look At What I Did

Work History

  • Blog Editor | Fan To Band: News Stan(d)

    - Manage a team of writers and assist with proofreading their articles and columns before their publishing date

    - Work alongside Editor in Chief to maintain relationships with music publicists and organize pitches for writers

    - Audit and monitor existing and new blog posts to ensure they adhere to the team’s SEO strategy guidelines

    Site: fantoband.org/newstand

  • Blogger & Founder | AsToldByAriel.com

    - Write listicles, how-tos, and roundups using affiliate programs like ShopStyle, Amazon Associates, and Awin

    - Maintain a Google Search Engine Optimization (SEO) strategy that increased organic traffic by 2,908% in one year

    - Manage a 6-month content calendar for blog content with target keywords for Pinterest and Google SEO strategy

    - Analyze data from Google Analytics and Google Search Console to identify traffic trends or growth opportunities

    Site: astoldbyariel.com

  • Junior Social Copywriter | Golin - Dallas

    - Concepted text-only tweets using pop culture and trends to increase audience engagement and interactions

    - Researched influencers to write storyboards and social copy for Adobe’s “Women Create Wednesday” series

    - Wrote copy for Adobe’s evergreen and user-generated content for Instagram, Twitter, LinkedIn, Facebook, and TikTok

    - Collaborated with teams across the country to concept and create social media campaigns for various clients

    - Reviewed resumes and writing samples and interviewed interns for Golin Dallas’s internship committee

    - Accounts: Adobe brand (@adobe), Adobe Acrobat (@adobeacrobat), and Adobe EDU (@adobeforedu) | Previous: Cisco ET&I, Yelp, & Slack

  • Creative Copywriter Intern | Red Six Media

    - Worked under the Senior Copywriter to write copy for pitch presentations, video scripts and social media content
    - Maintained communication with the creative team through G-Suite products, such as Google Chat and Gmail
    - Served as a production assistant, script writer and extra for YCMA’s award-winning “Find Your Y” commercial

    Accounts: @geauxtaf

  • Entertainment Reporter | LSU Reveille

    - Stayed-up-to-date with the latest pop culture, entertainment and music news to pitch 3-4 article ideas weekly
    - Delivered 2 AP-Style articles and conducted interviews under tight deadlines ranging from 24-48 hours
    - Wrote the highest engaged music review in publication history with 1.6k likes and 508 retweets on Twitter

  • Marketing & Communications Intern | LSU Campus Life

    - Developed social media campaigns that led to an increase of 500 followers on Instagram in one semester
    - Managed and scheduled posts across LSU Campus Life’s three social media platforms using Hootsuite
    - Captured content and posted real-time social media content for our entertainment and educational events
    Accounts: @lsucampuslife


  • Writing

  • Blogging

  • SEO

  • AP Style

  • Keyword Research

  • Social Media Analytics

  • Video Content

  • Music References

Hire Me!

Want me to write for you? Please drop a message in my inbox to discuss pay rates & my availability. I'm currently open to writing editorial pieces & music-related copywriting.

Pay Rates are given at request

spain without the s (partially kidding)